Ok, so Snickers Australia have released a video showing Australian tradesmen shouting out empowering statements to women walking past instead of whistling etc. It’s pretty clear that they knew what they were doing with this ad. The very fact we are writing about it now is proof in itself.
Feminists from around the internet are having a field day complaining about the ad. Everyone has an opinion on the matter, all Snickers know and care about is that everyone is talking about it! Smarketing at its finest.
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